business partnerships
Arden Fine Foods (UK) Ltd is your ideal UK distribution partner, but we're much more than that!
Partner with us to unlock UK supermarkets for your brand and access our team’s expertise across the business functions! We are an FMCG UK distributor with BRCGS Agents & Brokers accreditation, and specialise in European baked goods such as cheese twists, panettone, sweet treats, and more. We’re always looking for new brand partners and supplier bakeries.
We work with businesses in Italy, Spain, Sweden, Greece, Germany, France and Poland, importing into the UK and unlocking huge growth for businesses ready to export. With products in Tesco, Sainsbury’s, Waitrose, Asda, Morrisons Ocado, and Co-op, as well as UK wholesalers, we’ll plan your route into the UK market and into shoppers’ baskets!
If you’re a decision maker for a top European bakery, and you’re asking yourself: “How can I enter the UK market?” Contact us today! 
Sales & Marketing
Over the years, our friendly, experienced sales team has built strong, long‑standing relationships with all of the UK’s major food retailers. We have a proven track record of successfully bringing exciting European brands and treats to supermarket shelves. If you’re looking to grow your brand in the UK, Arden’s is the partner for you.
We offer a complete brand management service, from brand planning and road‑mapping to promotions, marketing, and category management. Everything we do is driven by smart market insight, paired with a genuine passion for great food and inspiring brands. Using the latest data, we create engaging trade decks and compelling product stories that help your products stand out and win space on shelf.
Source & Manufacture
We were, and remain, the first BRCGS Agents and Brokers certificated ambient baked food importer in the UK. This means we are trusted to hold production sites to the highest standards. UK supermarkets are looking for clean, well-regulated sites for their own-label products, and we are proud to source and fulfil their needs.
Arden’s are also experts in Technical and Operations, meaning we can help you to bring sites up to retailer standard, and streamline your processes to increase your margins.
Logistics & Finance
Our experienced logistics team manages the supply chain end‑to‑end, from our European partner bakeries to customers’ local depots. We coordinate the import of our ambient baked goods into the UK via road, sea and rail, working closely with best‑in‑class logistics partners. This ensures a reliable, efficient and class‑leading service for our customers.
Arden’s can also offer financial advice and support, and will proactively manage retailer relationships on your behalf, helping you in the case of any sudden changes.
Case Studies
Gifflar
When we took over as Gifflar’s UK distributor we knew we had something special on our hands. In 10 years, we have repeatedly proven to retailers that Gifflar has the power not only to thrive in its category, but to drive and grow the category overall!
We’ve supported Gifflar with some great campaigns, including huge Hello Fresh (meal box) sampling activations, multi-million view social media campaigns, and events such as the Good Food Show, Barcode, Taste of London, CarFest, and more, all driving brand awareness and trial.
Panettone
It would be an understatement to say Arden’s has been pivotal in the rapid rise of panettone over the last decade. We started importing panettone back in the 90’s and supplied the first ever panettone into a UK retailer back in 1997, a very niche product at the time! Since then, we’ve built a robust partnership with the very best panettone bakery in Italy, in our opinion, and have facilitated the supply of private label and A&A panettone to all UK supermarkets for many years. As panettone’s biggest UK distributor, we know our stuff, and set the industry standard, now supplying roughly 40% of all UK panettone value, as of 2025.
Have a panettone requirement?
Twists
Arden’s is proud to supply several major supermarkets with their core and premium cheese twist lines. These delicate cheesy treats require careful packing, storage, and transport to maintain the fragile puff-pastry layers and pattern, something we can proudly achieve with our excellent logistics setup and technical expertise.
Have you tried our cheese twists?
Dr. Karg's
Dr Karg’s German crispbreads fill a gap in the market which is more relevant than ever. How do you make a healthy lunch that contains a large amount of the nutrients, fibre and protein you need, and still make it delicious? Look no further. Our partnership with Dr Karg’s started in 2021, and they’re now stocked in several UK supermarkets, with a new range of snacks just launched.
